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How to Implement an Omnichannel Approach in the Furniture Business?

The omnichannel approach is the future of furniture eCommerce. In the US, 13% of the population buy furniture online. Although it’s a mere figure, the surveys show that furniture eCommerce is the fastest growing segment surpassing fashion and electronics. But to build an omnichannel commerce, you need to interconnect all your sales channels to provide a seamless experience for users. In this post, we examine why omnichannel is what furniture eCommerce needs, what the best cases are at the moment, and how you can establish the omnichannel approach in your business.

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