Category: Marketing

Search drives modern eCommerce. It is not your marketing campaign, social channel or any other means you use to drive potential buyers to your web page but the good old search bar which is the primary tool of any user to find something relevant. So, while thinking about increasing sales in your online store with the paid ads or connecting shoppable links to your website’s official Instagram channel, consider attracting visitors through a more natural way – organic search.

What plugin to install? What add-on is useful and what’s not? How to choose?
These questions are absolutely natural for online store owners. After all, this is quite logical: to make money, it would be nice to learn how to spend it correctly. So, how to finally choose that very right service provider for your business? Which apps are needed and are worth attention, and which ones are secondary?
Let’s see what we’ve got there for you.

This is the second part of the article: How We Create Add-ons. And today we are talking to our veteran programmer Valery Malyshev (he has been with SimtechDev for 7 years) in order to shed even more light on the add-on development process in the company.

Multi-channel, omnichannel, cross-device. The eCommerce has become too complicated and outgrew any existing platform capabilities. The businesses need to knit together several solutions in one infrastructure which any eCommerce platform just incapable to provide. The main value left for platforms as of today – to become a business dashboard, a control center, a management tool for cross-platform eCommerce. Sounds contradicting from the first glance, but let’s sort things out.

Knowledge of the language is the key, but not the only thing you should be aware of before walking into a terra incognita. Culture and social life, legal norms, and financial issues – these are the fundamental stones to build a strong business in a specific locality. What you not to miss out and what to focus on primarily? Let’s study the case of Russia.

Magento 1 is coming to the end of life. This is a matter of one year it will stop being supported. Magento merchants are offered the option to upgrade to Magento 2, but this will increase the cost of the ownership of the business for them. We offer an alternative solution which will provide the same level of freedom with customization and management with the ability to evolve from an online store to a multi-seller platform. CS-Cart – cloud-hosted, it provides performance, security, and scalability. All of that and much more come for the lower price compared with Magento. Let’s sort thing out.